📈 Surging Demand for Luxury Real Estate in the UAE
📌 Overview of the UAE Luxury Property Market
According to the UAE Branded Residence Report 2025 published by CBRE Middle East, the United Arab Emirates has been identified as one of the world’s leading hubs for luxury living and investment in branded residences. This segment of the residential market is expanding rapidly, with growing demand from international investors for high-end, globally branded residential units.
Branded residences refer to properties developed under globally recognized brands—such as renowned design houses, international luxury brands, or projects offering premium services. These properties attract stronger buyer interest due to their superior quality, exclusive services, and strong brand identity.
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Of course! Below are the official source links referenced in the report and news translation:
🔗 UAE Branded Residences Report 2025 – CBRE (Official Report Page)
https://www.cbre.com/insights/figures/uae-branded-residences-report-2025
🔗 Official CBRE Press Release on the “UAE Branded Residences Report 2025”
https://www.cbre.ae/press-releases/uae-branded-residences-report-2025
📌 You can also read related coverage of the report on Arabian Business:
https://www.arabianbusiness.com/industries/real-estate/uae-branded-real-estate-investments-surge-as-dubai-abu-dhabi-and-ras-al-khaimah-drive-luxury-growth
🏙️ Dubai – The Global Hub of Demand for Branded Residences
In Dubai, this market segment has experienced remarkable growth in both transaction volume and investment value:
✔️ In the first nine months of 2025, the volume of branded residence transactions in Dubai recorded:
- 26% year-on-year growth,
- while the total transaction value increased by 51%.
👉 These figures demonstrate that buying and selling branded luxury residences is growing significantly faster than the broader residential market.
🔎 In addition, investors are paying approximately 64% more for branded residences compared to standard properties—highlighting the stronger demand and higher intrinsic value of these assets.
📌 Key drivers behind rising demand in Dubai include:
- Dubai’s position as a global destination for wealthy migrants and international investors;
- Economic stability, security, tax incentives, and sustained economic growth;
- The presence of global brands, a luxury lifestyle, and high-end amenities within residential developments. (arabianbusiness.com)
🌆 Abu Dhabi – Growing Momentum in the Branded Segment
While the CBRE report places greater emphasis on Dubai, Abu Dhabi, as the UAE’s second-largest emirate, is also witnessing rising demand for branded and luxury real estate.
📌 International investors and high-net-worth individuals are increasingly exploring new opportunities in Abu Dhabi, a trend clearly reflected in recent market data.
🌴 Ras Al Khaimah Expansion of the Luxury Market Beyond Major Cities
One of the most notable insights from the report and related market analyses is the growing appeal of Ras Al Khaimah as an emerging destination for luxury and branded real estate projects:
- A significant share of new luxury developments in Ras Al Khaimah is being designed by international brands and developers, attracting investor interest.
- This growth is driven by a unique combination of luxury lifestyle, natural landscapes, improving infrastructure, and relatively more affordable investment opportunities compared to Dubai.
💰 Key Factors Driving Increased Demand
🔹 Influx of International Wealth
A major contributor to rising demand is the growing presence of high-net-worth individuals (HNWIs) who view branded residences as prestigious and secure investment assets.
🔹 Economic Growth and Skilled Workforce Attraction
With strong non-oil economic growth (UAE GDP growth forecast at 5.3% in 2025), demand for luxury living and elevated social status continues to rise.
🔹 Diversification of Investment Opportunities
Branded residences allow investors to diversify their portfolios by investing in globally recognized, high-quality assets with long-term investment potential—not solely for personal use.
📌 Conclusion
📍 The luxury real estate market in the UAE—particularly in Dubai— is one of the fastest-growing segments in the region.
According to the official CBRE report:
✅ Demand for branded residences has increased significantly;
✅ International investors are increasingly favoring this asset class;
✅ Transaction values for branded properties are rising faster than those of standard real estate;
✅ Ras Al Khaimah and Abu Dhabi are gradually establishing themselves as credible players in the luxury property market.
📌 This trend underscores the UAE’s strong ability to attract global wealth and high-quality real estate investment at an international level.
📚 Official Sources of the Report:
- UAE Branded Residence Report 2025 by CBRE Middle East, published by Arabian Business (December 24, 2025). (arabianbusiness.com)
- Supplementary data and market analysis on branded real estate.
